AI Is the Next Step in Redefining Radio Ad Sales ROI
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Radio World  
Wednesday 28 October 2020
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Did you know Radio World’s free ebooks can be downloaded in PDF format? Just open your ebook and look for the download icon at upper left. Browse recent issues here.

 
 
 
 
 
 

Todays Top Insight 10/28/20

 
  
 
 
 

Takeaways From the AM Digital Order

Paul McLane pulls out some highlights from the decision, and also talks to Ben Downs and Mike Raide for some “what next” considerations.

 
 
 
 
 
 

News & Technology 

 
 

FCC Approves All-Digital Option for AM

Will allow HD Radio MA-3 mode, but the uptake outlook is unclear.

LPFM Station Faces $25,000 FCC Penalty

FCC says WJUP(LP) was operating over power, from the wrong location, with the wrong antenna and no EAS, and that it didn’t provide timely access for an inspection as required. 

FCC Chooses C-Band Repack Money Clearinghouse Operators

Accounting firm along with law group and satellite comms company to oversee repack cost claims. 

 
 
 
 
 
 
 
 
 
 
 
 

AI for Radio

 
 

AI Is the Next Step in Redefining Radio Ad Sales ROI

Artificial intelligence technology is poised to redefine radio advertising ROI.

 
 
 
 
 
 
 
 

Around the Industry

 
 

Nielsen PPM Reveals AM/FM Radio Listening Surges +6% (Westwood One) 

The ratings company sees a post-Labor Day jump in listening.

 
 

DC Radio Great Donnie Simpson: The Washingtonian Interview (Washingtonian)

Longtime Washington radio fixture is to be inducted into the Radio Hall of Fame this week. 

 
 

Radio Station, Theatre Group Team up for Halloween Night Radio Play (Dayton.com)

WYSO(FM) works with Wright State University’s Department of Theatre, Dance and Motion Pictures on planned live performance of “War of the Worlds.”

Keeping Radio Trivia Alive (MSN/WSAW-TV)

The World’s Largest Trivia Contest is also affected by Coronavirus.

 
 
 
 

Calendar of Events

 
 

OCTOBER

The Next Best Thing: A Media Tour, various dates and locations in October–November

CABSAT[Changed to Virtual Event and Postponed to Nov. 9–10] Oct. 26-28

National Student Electronic Media Convention, Oct. 28–30

NOVEMBER

WorldDAB General Assembly 2020, Nov. 3

CABSAT Virtual, Nov. 9–10

RadioAsia, [Cancelled] Nov. 9–11, Bali, Indonesia

ABU General Assembly & Associated Meetings, Nov. 16–Dec. 17

Radio TechCon, Nov. 30

For more events see Radio World’s Calendar.

 
 
 
 

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