Explain the benefits of the MLS to your clients | 10 anti-burglary tips for your sellers | YPN events: Create an online space to learn, collaborate
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September 19, 2023
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Top News
Talking points: What a local broker marketplace is and how it serves all buyers and sellers.
Full Story: REALTOR® Magazine (7/14) 
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Best Practices in Sales & Marketing
When your clients are opening their doors to the public for showings, they need to take extra precautions. Share these suggestions to help them keep their belongings safe.
Full Story: REALTOR® Magazine (12/9) 
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Find out how the YPN group in Billings, Mont., created a regular online event dedicated to education and collaboration for real estate agents around the country.
Full Story: REALTOR® Magazine/The Lounge (9/12) 
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Digital media is getting 74.6% of ad spending this year, while the medium only gets 62.1% of U.S. adults' time, Insider Intelligence estimates. The gap between money and time goes in the other direction for connected TV and digital audio, partly due to the current lack of reliable purchasing and tracking technology.
Full Story: Insider Intelligence (9/15) 
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How will AI impact your industry now – and in the future?
The virtual SmartBrief AI Impact Summit, Sept. 27 & 28, features globally renowned AI experts, including a live keynote from Zack Kass, Futurist with OpenAI, creator of ChatGPT. Also on the agenda: experts from Nasdaq, Deloitte, Togal.AI, Teladoc Health, GitHub and other industry-leading organizations. Register Now
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Real Estate Trends
In September, homebuilder confidence in the market for newly-built, single-family homes fell to 45, down five points from the previous month, according to the National Association of Home Builders/Wells Fargo Housing Market Index. The decline reflects the impact of mortgage rates remaining above 7%, which has eroded buyer purchasing power and led to increased price cuts by builders.
Full Story: Reuters (9/18),  CNN (9/18) 
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Italian home decor trends are captivating design enthusiasts with their emphasis on warmth, tradition and quality craftsmanship. From the inviting terracotta color schemes reminiscent of sun-baked Sicilian walls to the fusion of rustic and modern elements, these trends bring a touch of la dolce vita into homes.
Full Story: Homes & Gardens (9/18) 
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Technology & Innovations
The real estate industry is undergoing a technological transformation with innovations like property management systems software optimizing operations, virtual reality offering immersive property tours and online listing platforms enhancing property searches. Additionally, tenant and resident portals are simplifying various tasks.
Full Story: Southwest Journal (Minneapolis) (9/18) 
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Business Wellness
Maslanka, a real estate professional in South Florida, has helped keep 400 tons of new merchandise out of landfills each year by giving nonprofits access to products they need. Learn about all 10 finalists vying for NAR's Good Neighbor Awards, and vote for your favorite cause through Oct. 1.
Full Story: REALTOR® Magazine (8/31) 
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Fair & Equitable Housing
Facing high teacher turnover rates due in part to rising housing costs, school districts across the United States, including those in the San Francisco Bay Area, are constructing on-site apartment complexes exclusively for educators. These affordable housing projects aim to retain and attract teachers, combatting the recruitment and retention crisis many districts currently face.
Full Story: EdSurge (9/18) 
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Legislation & Regulation
Tens of millions of borrowers are due to resume student loan payments on Oct. 1, after a moratorium since March 2020, and the restart could drain up to $100 million from the U.S. economy and consumer spending power. Several leading retailers say they are bracing for spending downturns, although some bank economists say they expect the effect to be limited.
Full Story: The Wall Street Journal (9/16) 
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About The National Association of REALTORS®
The National Association of REALTORS® is America's largest trade association, representing more than 1.5 million members involved in all aspects of the residential and commercial real estate industries. REALTOR® Magazine is the official magazine of NAR, bringing expert insight to real estate trends, tools, and business strategies.
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