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Sales leaders often explain the importance of using stories in sales pitches, but there's a difference between those used early in the pitch and those used later, writes sales consultant Anthony Iannarino. Using what he calls the certainty sequence, stories at the beginning of a pitch "starts with an explanation of why the client is not producing the results they need," which sets them up for a discussion of how they can achieve them, Iannarino explains. Full Story: The Sales Blog (9/19)
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Considering local climate, knowing your maintenance limits and avoiding overdevelopment are key aspects to achieve a flourishing and functional yard. Factors such as professional help and adherence to local ordinances should also be taken into account to create an appealing and manageable outdoor space. Full Story: U.S. News & World Report (9/19)
A luxury kitchen layout trend for home chefs Wet-dry kitchens, a recent trend, offer a unique kitchen layout ideal for those passionate about cooking. This luxury kitchen design creates two separate spaces: a "wet" kitchen for cooking and a "dry" kitchen for socializing and entertaining. Full Story: Homes & Gardens (9/19)
Technology & Innovations
IoT revolutionizing smart homes The Internet of Things is transforming smart homes by enabling devices to communicate and work together, offering remote control and monitoring capabilities, enhancing energy efficiency, improving security, automating routine tasks and providing predictive maintenance. Over time, as IoT technology matures and adoption rates increase, it is expected to make smart home devices more affordable and cost-effective for owners. Full Story: Realty Biz News (9/21)
New York mayor proposes creating 100K new homes New York City Mayor Eric Adams unveiled a sweeping set of reforms aimed at addressing the city's housing crisis. The proposed measures, which include easing zoning restrictions and promoting development in various neighborhoods, aim to create up to 100,000 additional homes and tackle the city's housing shortage. Full Story: The New York Times (9/21)
Legislation & Regulation
Regulators mull changes to home appraisal challenges Regulators are considering changes to make it easier for buyers or sellers to challenge a property appraisal's value, as part of an effort to eliminate appraisal bias. While consumer advocates largely support the proposal, industry groups like NAR and the Independent Community Bankers of America argue that an unlimited number of appraisal challenges could disrupt the buying process. Full Story: Bloomberg Law (9/22)
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The National Association of REALTORS® is America's largest trade association, representing more than 1.5 million members involved in all aspects of the residential and commercial real estate industries. REALTOR® Magazine is the official magazine of NAR, bringing expert insight to real estate trends, tools, and business strategies.
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