| A Shiny New Way to Immortalize the Dead | Why wind up in an urn on the shelf when you can be something a bit more flashy? The company, Eterneva, turns the cremains of people into wearable diamonds. Creepy? Maybe to some, but Eterneva is seeking to change the conversation around death by turning your loved one into a conversation piece. | |
| | Robot Pet-Sitters | Do you need a sitter for your dog? Or someone to scoop the poop while you spend precious minutes of your time meeting a deadline? Would you like to track your dog’s activity while you finally take that long-overdue vacation — and possibly speak with your pet while you’re away? Pet product companies across the globe are increasingly developing robots that can tackle these needs. | |
| | Cool Weganool | Nature often has the best answers. Amid calls for green products and fabrics in the pollution-heavy fashion industry, Indian fashion entrepreneur Gowri Shankar found an eco-friendly and vegan alternative to wool in the form of a wasteland shrub that grows throughout much of South and Southeast Asia. Coined “Weganool,” the plant’s fibers can be extracted without chemicals and it can grow in soil with high salinity and little water — plus the liquid leftovers can be made into insect repellent. European firms are already embracing it. Could America be next? | |
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| | | Investing in the Mind-Body Connection | Marketing and spirituality might seem like odd bedfellows, but selling people on products that enhance the mind, body and especially the soul has become serious business over the past several years, with global spending on personal health, fitness and sustainable living skyrocketing. But the revelation isn’t what people are buying or how much they’re spending — it’s how they are choosing. In one study by public relations powerhouse Edelman, 44% of people were willing to pay a premium for products made by companies that support a “good cause” with a portion of their profits. | |
| | Danish Wine, Anyone? | Globally, climate change is predicted to lead to vanishing glaciers, swelling seas, searing drought and devastating storms. But some regions are expected to benefit from the warming trend. According to the ClimateChangePost, Northern Europe could by 2080 see its arable land increase 40% compared to 1990 levels. Due to longer and warmer summers, Scandinavian nations are already growing crops they never before could. Denmark, for instance, is now producing wine. | |
| | Can Vegan Fashion Go Cheap? | As veganism expands globally, a growing number of startups are producing vegan fashion outside the traditional ethical clothing hubs in the U.S. and Europe. Not only are these emerging firms saving countless furry creatures, they’re also boosting their local economies in Asia and Latin America — while providing cheaper, sustainable goods that deal-hungry Western markets want. The major challenge? Ensuring these manufacturers don’t succumb to the same pressures of using sweatshops that have earned fast fashion a bad rap. | |
| | The Natural Hair Movement Grows in Africa | After facing Western notions of hair beauty for decades, West Africa is embracing natural hair. On the streets of Dakar, Abidjan or Lagos, you’ll be hard-pressed to see the Afros now commonplace in Nairobi, Johannesburg and New York. You might conclude that the natural hair movement has failed to take root in West Africa. But you would be wrong: More and more people are carrying their natural hair these days. They might be wearing it under braids, head scarves, wigs and, yes, even weaves. | |
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| | | | | The Robotic Surgeries of the Future | The benefits of robotic surgery are becoming more attractive to doctors and patients. The wider use of robots in the operating theater could allow for other applications like telesurgery — in which the robot could be controlled by a surgeon on the other side of the world. New ultrafast networks like 5G (fifth-generation telecommunications technology) could allow people living in rural areas or developing countries to have surgeries in local hospitals equipped with a robot, instead of having to travel thousands of miles for treatment. | |
| | Reducing Waste in Style | Luxury brands and fast fashion alike have long been prolific when it comes to waste, but a new crop of zero-waste designers is aiming to turn around the fashion industry’s reputation. Lines like Ambercycle and Modern Meadow are experimenting with scientific ways to reduce fabric waste, while other designers use recycled materials and create clothes from the scraps left over in fashion’s infamously wasteful factories. | |
| | DIY Meets Highbrow Paris Fashion | Lisa Gachet isn’t your typical Parisienne: For her, fashion isn’t about black turtlenecks and artfully unkempt hair. Instead, her brand, Make My Lemonade, combines over-the-top glam and a DIY aesthetic, encouraging devotees to not just buy clothes at her boutique in the chic 10th arrondissement, but to make their own versions using patterns she provides and classes she hosts. | |
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Do you know a fashionable trend that we should feature on OZY? Please let us know! | |
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