11 ecommerce trends shaping strategy for 2024 We asked some esteemed commentators for their predictions on what will shape the year ahead in ecommerce, with thoughts ranging from M&A to AI (p.s. stay tuned for further 2024 trends pieces on retail media and B2B commerce).
‘Product management for humans’: the BBC’s Em Ledger on meeting user needs Ledger, executive product manager (sign-in, registration, verification and platforms), shares her approach to the discipline, including experiments with iPlayer, the value of a product roadmap, and the foundations of accessibility.
Which are the best paid sectors in marketing? Are you being underpaid? Take part in the 2024 Marketing Week Career and Salary Survey for an in-depth analysis of marketing pay and other workplace trends across 24 different sectors.
The Future of Marketing: The AI Opportunity Throughout this year’s Future of Marketing survey, AI was a consistent theme. As one respondent put it, “There is excitement and also anxiety…” But precisely how many marketers are using generative AI, and where do they believe its value lies?
Winning the Race for Digital Skills How do businesses keep up with customers, technologies and events that are perpetually in flux? Just as they always have, by learning.
Connect with over 1,000 digital marketing and ecommerce professionals to share, connect and network. Hosted by Econsultancy on Guild, and free to join.
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About this Newsletter
Econsultancy Pulse is a round up of the latest action in the world of marketing and ecommerce.
