With so much existential debate around the future of agencies, the impact of automation and prophecies about the end of advertising as we know it, one can be forgiven for feeling that the industry is in a dark place. And, to be sure, there are quite a few shadows looming over the ad business in...
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Advertising & Agency Daily
September 25, 2017
Your overview of the agency world
Digital spending will grow 16% this year. Mobile? 22%
By David Griner
With so much existential debate around the future of agencies, the impact of automation and prophecies about the end of advertising as we know it, one can be forgiven for feeling that the industry is in a dark place. And, to be sure, there are quite a few shadows looming over the ad business in...
Read more »
Which new shows are worth your time?
By David Griner
Promoted Content by Waze
Veterans from Droga5 and Huge round out the Callen team
By Patrick Coffee
Mike Densmore replaces Katie Klumper
By Patrick Coffee
One will handle creative, the other digital and social
By Patrick Coffee
Mini, the BMW brand that went into review approximately six months ago after longtime AOR BSSP resigned the account, has chosen Pereira & O'Dell and 360i as its newest U.S. agency partners after a review. Their contracts begin Oct. 1. Moving forward, Pereira & O'Dell, which went independent in 2015, will lead creative while the...
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