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December 23, 2022
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Top News
Housing was on a roller coaster this year, going from a homebuying frenzy to a standstill. These market dynamics will carry into 2023.
Full Story: REALTOR® Magazine (12/21) 
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Best Practices in Sales & Marketing
Owners of small-or-medium-size businesses -- 95% of whom don't take a vacation each year -- can build better boundaries for holiday breaks when they delegate and use other management tools, writes Adam Joy, CEO of Office Brands in Australia. Replacing work check-ins with leisure activities and understanding the value of work-life balance not only improve holidays but also strengthen companies in the long term, Joy notes.
Full Story: The CEO Magazine (12/22) 
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YouTube rolls out new analytics, tips, tools
(Creator Insider/YouTube)
YouTube is making its Shorts remix analytics reports accessible via desktop and adding data to its Key Metrics Display in the YouTube Studio, such as mobile and web likes and subscribers. The platform also has expanded its YouTube for Creators website with livestreaming guides and tips, expanded quizzes, and rolled out iOS graphics and stickers overlays.
Full Story: Social Media Today (12/21) 
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Real Estate Trends
The omnibus bill cleared Congress on Friday and now goes to President Joe Biden's desk for his signature.
Full Story: REALTOR® Magazine (12/23) 
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A Miami condo bought for $22.5 million in cryptocurrency last year has been resold at a loss, an example of how the real estate buying spree by crypto-millionaires has come to an end. Prices for bitcoin are down more than 70%.
Full Story: The Wall Street Journal (12/22),  MarketWatch (tiered subscription model) (12/22) 
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Borrowing costs have been moderating over the past six weeks, declining significantly after breaking 7% last month.
Full Story: REALTOR® Magazine (12/23) 
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Technology & Innovations
Property Tour AI provides virtual agents that take prospective buyers on virtual tours of properties. Available avatars operate in 50 languages with 20 demographic personas available.
Full Story: Inman News (free content) (12/23) 
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Business Wellness
Cyndi Sweet rallied volunteers and started a charity to serve more than 200 warm meals to homeless people every week.
Full Story: REALTOR® Magazine (12/23) 
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Fair & Equitable Housing
With a median US household income of $70,000 per year and median home prices of $398,500 for the US, many Americans are priced out of housing, according to this analysis by the New York Times. "The only way affordability can improve is if price increases mellow or prices even retreat," said Keith Gumbinger, a vice president at HSH.com.
Full Story: The New York Times (12/22) 
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Legislation & Regulation
A selection of the latest US economic data shows inflation declining for the fifth straight month, with the annual rate at 7.1% in November and employment remaining strong with a low rate of claims for jobless benefits. Economist Alex Carrick reviews these and other telling numbers as the year comes to a close.
Full Story: Daily Commercial News (Ontario) (12/19) 
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Editor's Note
SmartBrief will not publish Dec. 26 to Jan. 2
In observance of the Christmas and New Year's holidays, SmartBrief will not publish Monday, Dec. 26, through Monday, Jan. 2.
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About The National Association of REALTORS®
The National Association of REALTORS® is America's largest trade association, representing more than 1.5 million members involved in all aspects of the residential and commercial real estate industries. REALTOR® Magazine is the official magazine of NAR, bringing expert insight to real estate trends, tools, and business strategies.
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