The use of floorplans in real estate marketing has come under scrutiny. Here are some best practices.

Female brokers talk about the path to leadership and fostering a community of support for women who want to rise in the ranks.

Kent Lewis, founder of pdxMindShare, provides an in-depth guide on how to boost email marketing performance using A/B testing, list segmentation, best practices and analysis and optimization. "Continuous analysis and adaptation are key to success in the ever-evolving email marketing landscape," Lewis writes.

Taco Bell, Wendy's and the NFL are among 200 brands testing Reddit Pro, a free suite of tools designed to improve organic posts and community participation, offering insights, publishing tools and more. In one early test with 20 brands, organic posts from Reddit Pro saw an average 35% jump in monthly upvotes.

More buyers are leveraging equity from a previous home sale and dodging higher mortgage rates.

Ranging in price from $325,000 to $1.295 million, these Maine listings have one unique feature in common: They all have turrets.

Marketers must incorporate human checks and balances and other guardrails while being transparent and mindful of context and potential for misinterpretation when using AI, say experts. Gartner analyst Andrew Frank suggests brands rely on AI for one primary purpose, such as generating recipes or specific product content, while Slalom Consulting's Rio Longacre notes that taking shortcuts can easily lead to trouble.

Facing dwindling attendance, a trend accelerated by the pandemic, churches are exploring innovative uses of their properties with a significant focus on alleviating the national housing crisis.

Economists are expecting the Federal Reserve to reduce rates in June as it waits for more data to confirm inflation is sustainably near its 2% target. Fed Chair Jerome Powell's testimony before lawmakers last week prompted traders to fall in line with projections from Fed officials, having previously expected a rate cut as early as March.

The consumer price index increased 3.2% in February from a year before, coming in slightly ahead of economists' expectations of 3.1%. Core inflation came in at 3.8%, down from 3.9% in January but also above expectations of 3.7%.