Brands understand the importance of using social media influencers to deliver their messages to consumers. But how do you find influencers, build relationships and empower them to speak on your behalf? If you’re like many marketers, these are just a few of the questions you struggle with every day. Building an influencer strategy is hard, and doing it in a way that appears authentic to your audience and has a measurable impact on your business takes a deep knowledge of the platform and the people on it.

Register now to join experts from the Intermark Group and NetBase to hear real-life examples of brand dos and don’ts, and concrete influencers tactics you can employ.