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5 Prominent TV Newsers on What They Learned From Campaign 2016 Hot takes on debates, pundits and polls By Chris Ariens, A.J. Katz President-elect Donald Trump's brilliant use and erstwhile abuse of the media during his improbable but convincing presidential run was a major headline throughout the campaign. The surprise of Trump's ...
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GoPro Launches Its First Scripted TV Ad, Part of Its Biggest Global Campaign to Date But it still incorporates user-generated content By Marty Swant For years, GoPro has taken a user-centric approach to its advertising, packaging submitted content for TV spots that have run everywhere from YouTube to the Super Bowl.
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This Agency Is Tapping Dogs, Cats and Even Pigs as Its New Network of Influencers Full-service shop HelloSociety created WAGSociety By Sami Main During one of those rainy New York City nights when you have nothing to do, Yena Kim decided to put a cardigan on Bodhi, her Shibi Inu, and snap a photo. Bodhi started smiling and "giving me amazing ...
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5 Surprises From Martha Stewart and Snoop Dogg's New TV Series 'Martha & Snoop's Potluck Dinner Party' airs on VH1 By Sami Main It could be argued that 2016 is some kind of fever dream concocted in Willy Wonka's gondola tunnel.
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How the White House Will Keep Obama's Tweets Alive While Handing Over Control of @POTUS Official accounts will be wiped clean for new administration By Sami Main Not all tweets go to heaven, it turns out. For social media posts attached to official government accounts, the White House has a plan.
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How Donald Trump’s Win Made Pollsters, Pundits and Journos All Big Losers Media’s epic fail and the lessons learned By Mark Joyella On MSNBC's Morning Joe, just hours after the election of Donald Trump as the 45th president of the United States, the show's co-hosts and panelists sat around a table in 30 Rock's famed Studio 8H. The ...
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Powerful Jeep Ad for Veterans Day Stars the Only Vehicle to Ever Receive a Purple Heart GSD&M honors the men and women who served By Patrick Coffee Few would disagree that this week has been a challenging one for many Americans. But today is Veterans Day, and Jeep is celebrating the occasion (and its own 75th anniversary) with an inspiring ad dedicated to the ...
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