Fast Company’s Brands That Matter is the premier showcase for brands that excel in making emotional connections, communicating purpose, and maintaining cultural relevance.
Here are some of the top reasons why you should apply:
Brand Exposure - Every application is seen and evaluated by Fast Company's team of editors and reporters.
Opportunities - Being named a Brands That Matter honoree puts you in the most elite company. You'll also become eligible for speaking engagements at Fast Company events.
Credibility - Gain the Fast Company stamp of approval as a brand that is a force to be reckoned with.
Break News - Your story matters, and we're here to amplify it to the world. Let Fast Company be your megaphone, propelling your brand into the spotlight where it belongs.
Visibility - Winners will appear in the Winter issue of Fast Company, and all honorees will appear on fastcompany.com.
You can apply in up to 7 categories. Entries are judged on timeliness, relevance, cultural and business impact, clarity, and ingenuity. Multiple honorees will be named in each category.
General Excellence NEW
The most culturally relevant brands with no specific category restrictions.
Heritage Brands
Iconic brands that stand the test of time through a long-standing ability to navigate modern culture, while retaining a classic style.
Family of Brands NEW
More than a parent company, but stewards of the brands we love. These are companies that steer a portfolio of individual brands that stand strong on their own, but are a cultural powerhouse as a collective.
Global Brands That Matter
Brands based outside of the United States that have achieved relevance in their home markets through cultural impact and social engagement.
United States Brands That Matter
Brands based in the United States that have achieved relevance in their home markets through cultural impact and social engagement.
Years in Business
Be recognized as a Brand That Matters within your company's years in business:
On the Rise: 0-4 Years in Business
Established Excellence: 5-14 Years in Business
Enduring Impact: 15+ Years in Business
CMOs of the Year
The marketing executives who inspire and advance the role brands can play in culture.
