 |
| |
 |
 |
| Frustrated brands want a common standard By Lauren Johnson At the Association of National Advertisers' annual Masters of Marketing Conference in Orlando, Fla., this week, CMOs from Procter & Gamble, McDonald's and Georgia-Pacific will be sure to address ... Read more » |
 |
| Crate and Barrel, Timberland, and Macy’s hope so By Christopher Heine |
|
|
|
|
| Brandshare Content From Cardlytics | | Taking a look at the whole wallet view |
|
|
|
| Taboola's CEO on the power of people and appreciating your foes By Adam Singolda |
|
|
|
| While lauding her last four decades By Christopher Heine |
|
|
|
| Instagram deletes fake accounts; plus an exclusive infographic By Christopher Heine The past week has been intriguing when it comes to marketing and other digitally-minded stats, and the following six items—as well as an exclusive infographic from Forrester Research—really caught our eye: Read more » |
|
| Study finds 80% use the app once a month By Lauren Johnson Snapchat's growth as the preferred social platform for teenagers continues to outpace other social platforms, and it's cutting into Facebook usage. Read more » |
|
| Will it attract more TV players, YouTubers? By Christopher Heine Do you tend to drop off livestreams when the picture quality seems lacking? Twitter hopes to have a solution for that problem, and it's aimed at viewers and brands alike. Read more » |
|
| Featured Jobs | | National Automotive Magazine and Digital Platform Philadelphia, Pennsylvania (US) - | | Alphabet Inc. United States | | PHAIDON New York | | Welk Aviation Boston Massachusetts | | Intrigue.TV Hartford, Connecticut (US) | | |
|
|
|
| As a result of its accreditation being suspended By Lauren Johnson After getting suspended from the Media Rating Council—which has become digital advertising's de facto measurement watchdog—last month, Google is slowly starting to roll out a new way for publishers ... Read more » |
|
| NowThis, Thrillist among the brands in the deal By Sami Main Discovery is perhaps a brand most known for its television network and productions such as Shark Week or MythBusters. It announced today a unifying partnership of digital media sites with Group Nine Media. Read more » |
|
| Creating a partnership that 'enhances without disrupting' By Sami Main Vevo wants to become the Lunchables for music videos, more or less. Read more » |
|
| |
|
