Good morning, Marketer, and we need your data!

No, not your personal data. Not right now, anyway. What we need is data about how your marketing technology stack is evolving. Are you replacing existing solutions with solutions offering better features? Are budget pressures compelling you to leave things as they are?

And what about staffing the tech stack? Are you feeling the pinch of the talent shortage, or do you not have budget to take on new staff anyway?

We’re relying on you to let us know. Refreshed and invigorated, we hope, from the holiday weekend, please take our brief MarTech Replacement Survey.

Kim Davis,
Editorial Director

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Marketing artificial intelligence (AI)

5 ways to harness AI in B2B content creation

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Discover how to balance AI with human creativity when creating B2B content to achieve greater marketing success.

Customer experience

What inflation’s cultural impact means for marketing

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Inflation has triggered consumer attitudes and behaviors that will not automatically dissipate if inflation recedes.

Social media marketing

Oracle subtracts social sharing tool AddThis

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Social sharing widgets provided by AddThis vanish from publishers’ sites.

First-party data webinars

Your secret weapon to thrive in a privacy-centric world.

Is your team planning ahead toward the future? Equip your business with actionable insights and cutting-edge strategies to stay ahead – reserve your seat now and flourish in an era centered on privacy.

Save my seat!

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Marketing technology

The latest jobs in martech

On the hunt for something new? Check out who's hiring in martech this week.

Marketing technology

Are you getting the most from your stack? Take the 2023 MarTech Replacement Survey

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Let us know how your stack has evolved over the last 12 months by taking our brief 2023 MarTech Replacement Survey.

Email marketing

Email subject line tips and best practices

Email subject lines can determine whether or not your email gets opened– or even noticed– in a crowded inbox. Make sure you are leveraging your best tool!

Read more

Agile marketing

Agile marketing: What it is and why marketers should care

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Learn what agile marketing is, why it’s important, and how it can help marketers succeed.

Survey

Are you getting the most from your martech stack?

Have you replaced part of your martech stack in the last 12 months? Help us understand when, how, and why marketers are upgrading marketing technologies by contributing your two cents to this 3-minute survey.

Take the survey

From Search Engine Land