Happy Wednesday! 5G is becoming more critical as it’s odds-on to revolutionize the way we live, do business, and consume digital content. Today we have Daniel Elad, CSO at TheViewPoint, sharing his thoughts on the upcoming changes in CTV/OTT entertainment and advertising. He writes: Constant tech development delivers more quality to digital products. Video content gets better resolution year upon year. Just decades ago it was a laborious process to download a low-quality media file due to the low-speed of the Internet. Today, people expect to watch HD movies in real-time with no delays. 5G is intended to outperform such expectations and satisfy users’ content craving in full. Also, Global Topology’s new whitepaper provides tips and information on how, aided by digital transformation, companies can reach new global markets post-COVID. Accounting to Global Topology: Successfully entering new markets requires a comprehensive and strategic approach that includes an international digital marketing strategy, knowledge of where your product or service fits into a specific market, an understanding of international logistics. Benchmarking Survey 2020 We’re tracking six core marketing trends over the next few months to help you benchmark your response to COVID-19. Please complete this quick survey and see how you compare with others in the industry. Your answers will be treated confidentially. |