Jun 15, 2023

Good morning, Marketer, it’s summertime and the marketing should be easier.

Even as marketing technology grows more powerful and sophisticated, its essential functions remain the same: Making marketers’ jobs easier and marketing more effective. The key to both of these is automation.

Contributor Ali Schwanke has a handy guide to six must-have automations for B2B marketers. Check out her list to be sure you have all these bases covered.

Constantine von Hoffman,
Managing Editor

blueconic-0612-top-12-cdp-use-cases-ebook-300x250px

Marketing automation

6 simple automations every B2B organization needs to have

Discover fresh ways to apply automation in your B2B organization. Enhance customer experience, improve efficiency and drive growth.

Content marketing

Why prioritizing UX always leads to better content creation (and how to do it)

Creating your best content involves more than accurate information. Here's why user experience is a can’t-miss feature of effective content.

Marketing artificial intelligence (AI)

AI and marketing: What the stats show

There are a lot of marketing and AI surveys out there. So, we've brought together the most useful and most recent numbers for you.

Conversions webinar

Transform your landing pages from good to great.

You can elevate your landing pages to new heights with a dash of creativity, a splash of data, and a pinch of persistence. Our webinar is set to provide the ingredients and the recipe for success. Discover the key principles of effective design, research-based decisions, and strategies for continuous improvement.