Dear trade visitors,
60 years of ITB Berlin â a celebration of innovation, global exchange, and the future of travel. The 2026 edition will be a truly special one â and you have the chance to be part of it from the very beginning.
Donât just attend as a trade visitor â use this unique anniversary edition to showcase your company with your own stand. Put your brand in the spotlight and connect with global decision-makers, trendsetters, and partners in the tourism industry.
From 3 - 5 March 2026, Berlin will become the global hub of travel and tourism. Be there when the industry gathers to shape whatâs next â with inspiring keynotes, powerful networking, and innovative ideas.
Letâs make history together. Registration is now open â secure your space today!
Best regards,
Your ITB Berlin Team
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| | Secure your stand now | Become part of the anniversary edition and take advantage of our early bird discounts until 1 July 2025. Registration for stands in the Travel Technology segment is also already available.
Secure the best locations early and get ready for an unforgettable ITB Berlin 2026! Also, use our stand rental calculator to get a non-binding estimate of the stand rental cost and find the best option for you.
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| | Now available: Travel & Tourism Report | The Travel & Tourism Report 2025/ 2026 provides exclusive insights into key trends, market developments, and future perspectives of the global travel industry.
Benefit from in-depth analyses and valuable data from leading experts to strategically position your business.
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| | ITB Berlin Convention on YouTube | Missed a session? No problem!
All ITB Berlin Convention sessions are available on our YouTube channel.
Watch them anytime and donât miss out on any valuable content!
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| | | | | | Following this yearâs ITB Berlin, Dr Mario Tobias, CEO of Messe Berlin, shares his insights into the showâs key highlights, industry trends, and the future of the ITB network. Read more here.
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| | Albania highlighted the diversity of its tourism offer at ITB Berlin 2025 as the Official Host Country.
Read more here.
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| | Insights of the travel industry with ITB 360° | Stay one step ahead! With ITB 360°, we regularly provide you with exciting insights, the latest news, and inspiring podcast episodes â everything you need for the perfect industry overview!
| Travel Hero Podcast
YouTube Culture & Trends Expert
Whatâs shaping video culture today? Roya Zeitoune, Head of YouTube Culture & Trends, EMEA at Google, joins for a deep dive into global video trends, decoding culture, and the future of travel marketing.
Tune in now!
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| | | Social entrepreneurs bring the world together and reach for the stars
Social entrepreneurship is more than just a trend and growing together is more important than outdoing each other - this was the conclusion of one panel discussion.
Read more here.
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| | LGBTQ+ Tourism: Openness and diversity as a competitive advantage
In an international discussion, tourism experts explored the potential of inclusive destinations and businesses. They shared experiences and talked about best practices.
Read more here.
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| | Do you have any questions? We have the answers! | Make your ITB Berlin participation a complete success â with our support! Our team is here to assist you every step of the way. Simply reach out to us at itb@messe-berlin.de.
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