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| White Paper: OpenText Like many web-savvy organizations, you've built a branded online presence that began by publishing marketing materials on a single website. Overtime you have added ecommerce, search and WCM. Download this guide to learn key advantages of a modern WCM platform. Read More ▶ |
| Most marketers aren’t going to make it big in the field without a solid education. Read More ▶ |
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| Digital marketing experts share insight and advice on how CMOs and other marketing pros can get started with — and make the most of — chatbots. Read More ▶ |
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| Marketing automation can help businesses overcome disadvantages they’d otherwise have against larger companies. But automation can come with its own drawbacks. Read More ▶ |
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| Organizing an event? Here are some awesome ways to market it Read More ▶ |
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| If you run a business, you already know the importance of social media, Facebook, Instagram and Twitter. But do you know which platform is best for ecommerce? Read More ▶ |
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| Competitive advantage used to mean something. Competitive advantage is a core part of the sales pitch for analytics. But the strategic CxO is wary of buying into that. Because analytics isn't about competition Read More ▶ |
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| Images are a no-brainer for any webmaster, but don't overlook these important points. Read More ▶ |
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| Marketing companies are targeting children worldwide on YouTube with advertising disguised as other content, an "unfair and deceptive" business practice, three privacy groups said in a complaint to the U.S. Federal Trade Commission. Read More ▶ |
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| When U.S. cities or towns have multiple gigabit internet providers, prices for various service tiers drop accordingly, a new study reveals. Read More ▶ |
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| White Paper: Pegasystems Inc New study by Pegasystems and The Chief Marketing Officer (CMO) Council reveals challenges and opportunities for marketers to deliver real-time, personalized experiences that maximize customer revenue. Read More ▶ |
| Computerworld’s annual salary survey shines a bright light on IT compensation. The more respondents, the better the results will be – and participants can enter a drawing to win 1 of 3 $500 American Express gift checks. Take the 2017 IT Salary Survey. ▶ |
| The global shipping company’s BI and big data analytics platform offers increased visibility and control and the capability to identify patterns and movement across its transportation network. For customers this means foul weather won’t blow critical shipments off course. ▶ |
| There is life after the layoff. Take these 6 steps to engineer your own comeback. ▶ |
