News The COVID-19 pandemic caused a $20.4 billion revenue decrease for the U.S. fitness industry last year and 17 percent of U.S. fitness facilities to close, but seven signs provide optimism for the future of the industry, according to an IHRSA report. read more |
| Xponential Fitness updated its S-1 form filed with the Securities and Exchange Commission revealing more details about the number of shares it plans to offer, the anticipated pricing for its shares and its anticipated value. read more |
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| Peloton has announced its first partnership since launching in June its Peloton Corporate Wellness platform. read more |
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| Studio operators have adapted to a new reality by embracing online workouts and using social media—both of which play into the ability of studios to create intimate experiences. read more |
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From Club Industry | The June Future of Fitness virtual event, which was held June 16-17, is now over, but you can still view the almost 40 sessions on-demand. Just fill out the registration form to gain access to each session for free, thanks to the sponsorship of industry vendors. read more |
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| The trajectory of 2021 has been defined by the unusual and challenging circumstances of 2020. Club Industry’s annual trends report, “Fitness Industry Trends to Watch in 2021,” features insights about what is ahead from a variety of voices in multiple segments of the industry. Read what they have to say in the report, which is now available for free download. read more |
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In Brief | |