| Good Morning! Today, we have key takeaways from a new white paper penned by Capgemini’s VP of Commerce, Brian Wolfe, where he reviews eight critical questions businesses need to ask before replatforming their commerce system. “Proper change management is key to a successful replatforming project. This will ensure your teams are getting the most out of your new platform investment,” writes Wolfe. Also, Moti Cohen, CEO of Apester, discusses how after Netflix’s Bandersnatch, the future of interactive content lies beyond TV. According to Moti: As in TV platforms, interactive media is also a great way for digital publishers to engage their audiences and derive new data, complete the feedback loop on their content, and get better insights about what their audiences are interested in. Also ICYMI: - ZoomInfo, a leader in go-to-market (GTM) intelligence solutions, announced a new, more robust, strategic initiative around AI and machine learning within its platform in order to enhance sales and marketing efficiency and performance at scale.
- Signal AI, one of the leading companies transforming how business leaders make sense of the world’s information, has announced the launch of AIQ, the next generation of AI tech powering their media monitoring and market intelligence platform.
- VNTANA, an industry leader in creating hologram experiences, announced the launch of a new Omnichannel 3D Automation Software that provides an end-to-end solution for 3D assets across web, AR and VR experiences.
- Jellyfish, a digital partner to some of the world’s leading brands, is expanding its digital offerings with the introduction of Optics: Creative Intelligence, an automated creative content analysis tool.
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