Contrary to your Instagram feeds, longer video tends to drive higher engagement. A new report from TwentyThree, a video marketing automation platform, studied over 1.5 million videos to better inform marketing and content creation teams about preconceived video myths. The "State of Online Video in 2017" report found that videos can, and should, last longer...
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TV & Video Daily
July 17, 2017
Insider updates on all things video
Turns out shorter isn't always better
By Sami Main
Contrary to your Instagram feeds, longer video tends to drive higher engagement. A new report from TwentyThree, a video marketing automation platform, studied over 1.5 million videos to better inform marketing and content creation teams about preconceived video myths. The "State of Online Video in 2017" report found that videos can, and should, last longer...
Read more »
The network prepares to hook a new generation of fans
By Jason Lynch
Promoted Content by Adjust
Four common schemes and what you can do to diminish their impact
Inside the shoot for 'Listen, Drive, Surprise!’
By Kristina Monllos
YouTube itself tops the list with #MoreThanARefugee
By Tim Nudd
7 big takeaways from this year's nominees
By Jason Lynch
Thanks to Peak TV, there are more scripted series than ever--with around 450 expected to air this year--making it seemingly next-to-impossible for new shows to make a splash with overwhelmed audiences. But that didn't stop an impressively large number of first-year programs--including shows like This Is Us and The Handmaid's Tale, which shook up the...
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