Hi John,
People are spending more time on their mobile devices than on any other medium. This year, Americans are spending an average of 3 hours, 50 minutes a day on mobile, according to our forecast. Mobile video is an ad format that can help you further engage this audience. We invite you to read this guide, compliments of InMobi, to learn how.
Enjoy the guide,
eMarketer Editors
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 | | | Are you leveraging the full potential of video ads in your marketing strategy? Imagine creating a captivating, emotionally engaging experience that not only grabs attention but also drives performance on your customers' most used devices. If this sounds good to you, it’s time for your brand to start investing in mobile in-app video.
Here's why it matters: According to Google and Ipsos research, a staggering 98% of users ages 18 to 34 watch videos daily on their mobile phones. That’s an extraordinary opportunity for advertisers to connect with their target demographic.
Download this exclusive guide to: - Gain insights into how your customers interact with video on mobile
- Discover when and how to leverage each video ad format effectively
- Learn how to create compelling video ads that command your customers’ attention
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