Publishers are beginning to write out the recipes for their returns to the office as coronavirus restrictions slowly ease. But food publishers with test kitchens are already baking plans to turn the heat back on their productions. Since as early as June, Tastemade, Trusted Media Brands’ Taste of Home, America’s Test Kitchen, BuzzFeed’s Tasty and Meredith’s EatingWell have allowed portions of their test kitchen staffers back into the studios they had to abandon in March. The test kitchen directors that Digiday spoke with from these publications said they’ve been testing out different methods for how their staffs are allowed to be in the shared workspaces. Read more below. Other things to know about | | |
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| Future of Work | | | | Being such a hands-on environment, the return of publisher test kitchens will serve up new lessons on the future of work. | | |
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howdy! | Programming & Production | | | | After loading up on remotely produced programs, TV networks and streaming services are now looking for more traditional fare, but with a twist. | | |
| Sponsored by Recurly | | | | Nobody is closer to the center of the surge in online content consumption than publishers, but as the world enters the next phases of unprecedented change, churn is still a looming threat. Join this virtual event to learn strategies and tactics for retaining subscribers, no matter what the circumstances. | | |
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howdy! | Coronavirus Fallout | | | | The switch to virtual events gives access to the global audience needed to increase subscriptions revenue. | | |
| Sponsored by by Moat by Oracle Data Cloud | | | | To compete, marketers need a quick hand at measuring ad effectiveness. Join this new webinar to learn what it takes to leverage accurate and scalable data at the speed of competition. | | |
howdy! | WTF Series | | | | TikTok’s potential ban in the US has opened the door to the app’s competitors like Triller. | | |
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| Sponsored by LiveRamp | | | | New research shows publishers are mostly positive about the future of a post-cookie industry and are building for new approaches to following consumer journeys. But some worry about holes left by third-party cookies and the resulting impacts and challenges once they’re gone. | | |
howdy! | DIGIDAY+ MEMBER EXCLUSIVE | | | | Every e-commerce business, from mom-and-pop shops all the way up to Amazon rely on the USPS in some way, Now, service delays threaten to destroy one of the backbones of e-commerce | | |
howdy! | Publishing on Instagram | | | | With no immediate way to make revenue, some publishers don’t want to prioritize original content for the new 15-second format. | | |
| | | | | Craigslist founder Craig Newmark has donated millions of dollars to journalistic enterprises to fight misinformation. |
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