For nonprofits, fundraising can often feel like a rollercoaster — big spikes at year-end and during special campaigns, followed by quieter months when gifts are unpredictable.
What if you could create a steady, predictable revenue stream that allows your organization to plan ahead with confidence?
You’ll also learn about nonprofits that successfully built their own sustainer programs — so you can apply these insights to your own fundraising efforts.
Zanne Garland, Director of Development, Rainforest Action Network Zanne Garland leads fundraising at Rainforest Action Network, an advocacy group focused on climate change and deforestation that has more than 2,000 monthly sustainers. Under Garland ’s leadership, the organization has increased its monthly donor retention rate to 74% year over year. Before joining RAN in 2022, Garland spent nearly two decades serving as a fundraiser at a variety of organizations, most recently as vice president for advancement at Warren Wilson College.
Ronald Pruitt, Founder and President, 4aGoodCause Ronald Pruitt is head of 4aGoodCause, which provides fundraising software that makes monthly giving easy for small nonprofits. For more than 25 years, Pruitt has helped groups across the country launch online fundraising campaigns that have raised millions of dollars. His clients include Big Brothers Big Sisters Lone Star, Concordia University Chicago, and Feeding the Carolinas, among others.
Our webinars include live captioning and ASL interpretation. To request other accommodations, please email copevents@philanthropy.com or call 571-540-8070.
This session qualifies for 1.25 CFRE credits.
This session is produced with support from:
Chronicle of Philanthropy, 1255 23rd Street, N.W., Washington, District of Columbia 20037, United States, (202) 466-1200
