Acoustic reveals top marketing trends Acoustic reveals AI and machine learning are top marketing trends in new report.
ClickZ Daily: November 19, 2019 |
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Digital Marketing Jacqueline Dooley Read more |
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| Industry Developments Luke Richards A report from McKinsey cites the step up from entry level jobs to management roles as being a 'broken rung' in the path toward workplace gender equality. Read more |
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| AI Barry Levine Adobe has announced several enhancements to its Experience Platform, including a real-time CDP service and customer journey orchestration. Read more |
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| Chatbots Rashmi Vittal A visual comparing key features of chatbots vs IVAs. While chatbots are rules-based and single-channel, IVAs deliver human-like, two-way conversations. Read more |
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| AI Barry Levine Today, Brave released a new 1.0 version of its privacy-focused browser and a new ad network that could dramatically reshape online advertising. Read more |
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| Digital Transformation Jacqueline Dooley Case study into the work industrial manufacturer Omron did with digital asset management platform Bynder to improve their website experience. Read more |
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Conversion & ROI Online retail today has been an area of growth for a few years now especially with the arrival of luxury brands online. Nearly 27% of fashion sales are conducted online, leading Salecycle to track the behaviour of more than 235 million online fashion purchases. Download now |
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| Digital Advertising The US eCommerce market is worth nearly $50.4 billion. Meanwhile, online retail in the UK grew 15% in 2018, and is presently worth $96 billion with 104,800 online stores and counting. With such a competitive landscape, the greatest challenge these businesses have is acquiring and retaining customers. Download now |
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