While some broadcasters have taking steps to lower ad loads, they continue to rise in the U.S., according to GroupM's annual State of Video report. Overall, ad loads rose from 10.9 minutes per hour last year in August to 11.2 minutes per hour this year at the same time, according to an analysis of Nielsen...
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November 01, 2018
TV & Video Daily
Insider updates on all things video
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Ad Loads Continue To Rise in the U.S., According to New Report
Yahoo Just Launched Live Programming on The Roku Channel
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