Hi John,
Time is running out to access our analyst report, “Ad Measurement Trends H2 2024: Bringing Together Walled Gardens and Open Web Attribution.” Discover how advertisers are evolving their measurement strategies in response to signal loss and tightening privacy regulations.
Key stat: About half of advertisers plan to increase spending across connected TV, social media, and retail media due to their large logged-in audience, an Interactive Advertising Bureau survey found.
DON'T MISS OUT
Sincerely, EMARKETER
Compliments of LiveRamp. |