The long wait for John Lewis' 2017 Christmas advert is over. And the department store's latest holiday showpiece from adam&eveDDB brings plenty of charm and craft, even if it doesn't quite pack the emotional punch of classics like "Monty the Penguin." The two-minute spot stars a young boy named Joe who is freaked out to...
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Brand Marketing Daily
November 10, 2017
The top trends and topics for marketers
Michel Gondry directs adam&eveDDB's latest holiday showpiece
By Tim Nudd
The long wait for John Lewis' 2017 Christmas advert is over. And the department store's latest holiday showpiece from adam&eveDDB brings plenty of charm and craft, even if it doesn't quite pack the emotional punch of classics like "Monty the Penguin." The two-minute spot stars a young boy named Joe who is freaked out to...
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By Kristina Monllos
Earlier this week Mike Edgette, social media manager for TallGrass Public Relations in Sioux Falls, S.D., shared his reward from KFC for spotting its clever Twitter stunt: A painting of himself with Colonel Sanders. A Reddit thread on Wednesday questioned whether Edgette was in on the ad. So we caught up with Edgette to find...
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