Since Wieden + Kennedy won KFC back in 2015, the brand has moved through a rotating cast of actors playing the iconic role of Colonel Sanders. There was Darrell Hammond waxing nostalgic about a simpler time, before Norm Macdonald called him an imposter. Then, Rob Riggle and Billy Zane faced off in the Super Bowl,...
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Brand Marketing Daily
August 04, 2017
The top trends and topics for marketers
Old ad footage gets new life in latest W+K spots
By Patrick Coffee
Since Wieden + Kennedy won KFC back in 2015, the brand has moved through a rotating cast of actors playing the iconic role of Colonel Sanders. There was Darrell Hammond waxing nostalgic about a simpler time, before Norm Macdonald called him an imposter. Then, Rob Riggle and Billy Zane faced off in the Super Bowl,...
Read more »
Testing the change at a new California location
By Kristina Monllos
Adweek Webinar by Lytics
Tuesday, August 8, 1 PM ET | 10 AM PT
Starring Blake Griffin, rapper Fabolous and his son
By Tim Nudd
Brian Lesser is stepping down from the role
By Erik Oster
L2 tracked social stats from 89 brands
By Lauren Johnson
Can Instagram finally eat Snapchat's lunch once and for all? According to a new report from L2, brands are uploading to Instagram Stories more than twice as often as they are on Snapchat. The firm tracked 89 brands who have both an Instagram and Snapchat account during July, finding that marketers posted 1,347 Instagram Stories...
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