There's a gritty, glamorous, give-no-fucks beauty about not only being imperfect ... but flaunting it with abandon. That's the refreshing message behind "Go With the Flaw," a short film created by Publicis Italia for Diesel. You've got sweaty bodies, incomplete roads, roughed-up cars, poorly cut film. And amid all that, there's a menagerie of weird...
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Brand Marketing Daily
September 12, 2017
The top trends and topics for marketers
Who needs perfection?
By Angela Natividad
There's a gritty, glamorous, give-no-fucks beauty about not only being imperfect ... but flaunting it with abandon. That's the refreshing message behind "Go With the Flaw," a short film created by Publicis Italia for Diesel. You've got sweaty bodies, incomplete roads, roughed-up cars, poorly cut film. And amid all that, there's a menagerie of weird...
Read more »
Genuine helps the juice brand go digital
By Patrick Coffee
Promoted Content by Zefr
How to reach the unknown demographic
A studio for making online video in partnership with Home Depot
By Robert Klara
The buying bloc is more populous than millennials and moms
By Emma Bazilian
CP+B L.A. takes its game to the streets
By David Gianatasio
Won't you be my neighbor, Kyrie Irving? How about you, Paul George and Isaiah Thomas? Would you be mine? Could you be mine? Those three big-time ballers, plus seven more NBA stars, pop up around an otherwise typical city neighborhood in CP+B L.A.'s fun launch film for the latest version of NBA 2K, which drops...
Read more »
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