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| FCB melds don't-text-and-drive approaches By Roo Ciambriello The ongoing "It Can Wait" campaign highlights the dangers of texting and driving, and the various executions have been notably and appropriately well-known for being shocking and heart-wrenching. But the latest spot, from FCB Cape Town, starts unexpectedly and comically. It begins with a montage of amusing and fairly benign clips of gaffes made while... Read more » |
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| After the financial crisis, the firm tapped Snapchat to reach general public By James Cooper |
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| Adweek Webinar by Merkle | | Thursday, July 20, 1 PM ET | 10 AM PT |
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| Machine learning quickly builds relevant content and context By James Cooper |
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| See how it went over with the locals By Tim Nudd |
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| Khari Streeter picks his three favorite ads ever By Tim Nudd David Droga was recently lionized, almost literally, at the Cannes festival for his body of work over the course of a brilliant career. A lot of that success has come, of course, at his eponymous agency Droga5--which swung for the fences with its very first piece of work in 2006, and connected in a big... Read more » |
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