Roku buys Dataxu for $150 million ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ 
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Digital
 
October 23, 2019
 
 
 
  Presented by theTradeDesk  
 
 
 
 
 
Roku to Acquire Dataxu for $150 Million
 

Online streaming service’s DSP purchase is the third ad-tech M&A deal in a week.

 
 
 
 
 
 
 
 
Meredith Sells Money.com to Puerto Rican Advertising Company
 

Money magazine ceased its print edition this summer.

 
 
 
 
 
 
 
 
 
 
 
 
 
Brandweek on the Horizon
 

Brandweek is only a few short weeks away. Join brand leaders from some of today’s most recognizable brands to reflect on current challenges, develop actionable solutions and transform the way brands influence the world. Don’t wait to register, there are limited passes remaining and sales end on 10/28.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
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Facebook Ads VP Rob Goldman Has Departed the Company
 

He announced the move on his Twitter page Tuesday afternoon.

 
 
 
 
 
 
 
 
47 Attorneys General Are Now Part of the Multistate Antitrust Investigation Into Facebook
 

It began with 9 in September, led by New York’s Letitia James.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
Nike CEO Mark Parker Steps Down After 4 Decades
 

Board member John Donahoe will replace him.

 
 
 
 
 
 
 
 
But How Does This Song Make You Feel? Pandora Thinks It Knows
 

And it's selling your emotions to advertisers.

 
 
 
 
 
 
 
 
Why 2020 Will Be a Big Year for CBS All Access
 

‘We have the tiger by the tail with this service.’

 
 
 
 
 
 
 
 
Going to a Halloween Party as Lil Nas X? Spotify Has Your Costume Covered
 

Streamer hosts one-day pop-up in NYC with props from musical acts.

 
 
 
 
 
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