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| Fundraising Webinar Communicate and Connect with Major Donors: How to Unlock More Gifts |
| | | Thursday, January 24, 2019 2:00 - 3:00 P.M. ET
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| | Secure your next major gift by learning how to recognize the communication styles of your wealthy donors. |
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Most fundraisers can think of a donor with whom they just didnât clickâ someone who seemed interested but never said yes to that big gift. These interactions can be puzzling and frustrating. How can you better connect with donors and improve your chances of securing major gifts?
- How to recognize four primary behavioral styles people exhibit
- Ways to identify your own social style and that of your donors
- Tactics for improving communication when styles donât mesh
- How to use these tactics to unlock more gifts
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Mark Stuart Chief Development and Membership Officer
San Diego Zoo Global
Under Mark's leadership, the San Diego Zoo in 2017 raised about $127 million from more than 600,000 supporters. Previously, he was associate dean of development and alumni relations at the University of Pennsylvaniaâs School of Veterinary Medicine, where he managed a campaign that raised $116 million during his five-year tenure. .... xxx |
| In this one-hour online session, you'll learn from Mark Stuart of San Diego Zoo Global on how to adapt your behavior to accommodate donors' social styles so you can improve your chances of securing gifts. Through a pre-webinar worksheet included with your registration, youâll identify important and challenging relationships you have with donors or colleagues, and work on discerning their social style during the webinar.
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