In the months since the coronavirus outbreak began, the marketing industry has been hit with challenge after challenge: Brands in sectors such as travel and hospitality have seen dramatic declines in their own industries, that some may never recover from. And, as goes brands, so goes advertising. And on the ad tech side, companies are downsizing and payment terms are lengthening. 

Our latest Deep Dive is a valuable collection of on-demand video, slides from presentations with industry leaders and a guide packed with key takeaways from the Digiday Programmatic Marketing Summit LIVE to help you stay ahead of these challenges. You’ll receive exclusive access to presentations and candid conversations that address:

• The state of long-term strategies with Sir Martin Sorrell, executive chairman at S4 Capital
• Portfolio optimization in precision marketing with Joe Kowan, evp digital solutions, precision & tech at Spark Foundry
• The death of the cookie with Greg Campbell, associate director, programmatic at Digitas
• + much more

Purchase this Deep Dive below to access exclusive on-demand insights and prepare for programmatic marketing’s future.

Preview: The state of the industry

Get a preview of how programmatic marketing is being impacted by the new normal, hosted by senior correspondent Lara O’Reilly.

What's included

• On-demand video recordings of sessions offering key insights into how to navigate the future of programmatic, prepare for the cookieless future, get the most from your digital ad dollars and much more.
• Slides from presentations with leaders from Digitas, Dentsu Programmatic and more.
• A guide packed with practical tips, valuable insights and a breakdown of the key takeaways by our editors.