Despite nearly 80% of women prioritizing preventive health management and 70% preferring supplements tailored to their specific needs, the market reality is quite different.

One might expect the supplement aisle to be overflowing with options tailored to meet the individual needs of women at every life stage. However, data from Nutrition Business Journal reveals that women’s health products barely register as a percentage of total supplement sales.

Read more to learn about FenuSmart®, an innovative ingredient from Akay Bioactives, and how it stands out as a distinctive full-spectrum fenugreek seed extract, clinically substantiated to address women’s diverse wellness needs throughout their lives.