Also: Journalists still want email pitches, smiling may not make you happy, and what you think about influencer marketing.

TODAY’S HEADLINES – 07.03.2019  
 
• 

MORNING SCOOP

Adidas’ Twitter gaffe, Instagram’s ‘chat’ sticker and Nestle’s recyclable wrapper

Also: Journalists still want email pitches, smiling may not make you happy, and what you think about influencer marketing.


• 

RAGAN CONFERENCE ALERT

Call for speakers at our Brand Storytelling & Content Marketing Conference

Present a sponsored speaking session at our event in Disneyland to connect with your target audience and boost your brand.


• 

PR DAILY AWARDS

Let’s celebrate your content marketing success

Our premiere program for content creators showcases work from individual practitioners, in-house teams and agencies. Enter PR Daily’s Content Marketing Awards.



• 

WRITING & EDITING

To capitalize or not to capitalize: 7 easy rules

The author faced a serious conundrum recently: Is the ‘c’ in ‘charley horse’ uppercase? The search for an answer helped her created this set of guidelines.


• 

MEDIA RELATIONS

Report: 83% of journalists use Twitter—but most still want email pitches

A recent survey of reporters showcased growing usage of social media platforms for news, but many traditional media relations best practices apply.


• 

PR DAILY AWARDS

25 ways to earn recognition for your nonprofit PR prowess

PR Daily’s Nonprofit Awards showcases the impressive communicators, teams and agencies who didn’t let a small budget hold them back from achieving huge success.


• 

EMAIL

Infographic: How AI advances have affected email tactics

Machine learning and automation are revolutionizing how marketers use email. Here are some features to employ immediately in your campaigns.



• 

MARKETING

3 takeaways from Cannes Lions any PR or marketing pro can apply

If you think the festival that celebrated the best in creative advertising and marketing can’t carry insights for your position, think again.


• 

MEDIA RELATIONS

4 easy steps for being a great podcast guest

As podcasts have rocketed into the mainstream, many see a guest appearance on these digital audio shows as a coveted media win. Here’s how to ace your opportunity.


• 

MORNING SCOOP

Nike’s ‘Betsy Ross’ sneaker, Amazon exec’s viral clapback and an influencer tirade

If you’re not sure why a consumer might be offended at your product line or messaging, start with the diversity represented on your team.


• 

FROM THE ARCHIVES

Words and phrases PR spokespeople should avoid

Filler words, misused modifiers and meaningless jargon can ruin your chance to speak directly to your audience. Make sure your vocabulary is free of these media relations stumbling blocks.



• 

MEASUREMENT

3 approaches to marketing measurement

Is your campaign gaining traction or treading water? Consider these insights from a Google VP as you gauge and fine-tune your efforts.


• 

BRANDING

Rebranding mistakes your organization must avoid

When deciding to change your brand design, messaging or other key elements of your public image, there are some things you shouldn’t touch. Consider these tips.


• 

RAGAN CONFERENCE ALERT

Why social media leaders are headed to this one-of-a-kind summit this fall

Join your peers in La Jolla, California for two days of confidential discussions and idea sharing.


Join top communications experts at Microsoft HQ!

Don't miss the 11th year of this inspiring and engaging conference. Join us Oct. 2-4 and get the best practices you need to stay ahead of the game.

This email was sent by: Ragan Communications
316 N. Michigan Ave., Suite 400 Chicago, IL, 60601, US, cservice@ragan.com

Update Profile/Unsubscribe