Earlier this week, Samsung debuted three ads featuring rapper Lil Wayne. The spots, which also feature Wesley Snipes, are only the second major advertising campaign that the entertainer has appeared in.
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Daily Digest
March 15, 2016
>From Apartments.com to Samsung
By Kristina Monllos
Earlier this week, Samsung debuted three ads featuring rapper Lil Wayne. The spots, which also feature Wesley Snipes, are only the second major advertising campaign that the entertainer has appeared in.
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Kevin Plank says 'data is the new oil'
By Christopher Heine
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PSAs also tackle education and veterans' health
By Christine Birkner
Taking user-generated content to a new level
By Robert Klara
With everything from celebrities to dancing genitals
By Katie Richards
Five years ago, a PSA addressing sexual assault showed a girl's legs on the bathroom floor, her underwear down to her ankles. The tagline: "She didn't want to do it, but she couldn't say no."
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High-end marketers lag behind in digital
By Lauren Johnson
Even as brands like Burberry, Chanel and Louis Vuitton are building buzz via Snapchat with videos and posts that target millennials, luxury marketers should be wary about going all-in on the app, according to digital ...
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Robot chef Alexa is dishing out new recipes
By Marty Swant
Quaker has a new robot chef and her name is Alexa.
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6 episodes left to woo new brands
By Jason Lynch
NBC is used to dominating broadcast ratings on Sunday nights, but it usually only happens during football season. The network's Sunday fortunes routinely dry up once Sunday Night Football signs off for the year.
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Brand exec Cynthia Erland lays out the strategy
By Kristina Monllos
American Apparel, the Los Angeles-based clothing retailer known for its risqué advertising, has been through some tumultuous times.
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Capital One's star trio returns for the Final Four
By David Gianatasio
In a fresh series of Capital One ads from DDB Chicago that broke over the weekend, Spike Lee, Samuel L. Jackson and the newly minted Round Mound of Sit Around (aka Charles Barkley) hit the highway ...
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