| | | | USA and The Verge Team Up for a Weekly Live Digital Mr. Robot Aftershow Sparked by NBCU's investment in Vox Media By Jason Lynch Just one Mr. Robot aftershow episode wasn't enough for USA, so the cable network is going to make them a weekly—and digital—event for Season 2. Read more » | | | | | | | | Fox Will Launch Its Marketing Campaign for Pitch, Its Fall Baseball Drama, During the All-Star Game MLB is a partner of the show By Jason Lynch Fall premiere week is still more than two months away, but Fox is stepping up to the plate early for its new Major League Baseball drama, Pitch, launching the show's marketing campaign during next week's MLB ... Read more » | | ABC Finishes Its Upfront Sales Strong and Early Thanks to Slate of Freshman Programs CPM increases in the 9%-10% range By Jason Lynch While ABC took its time during last year's upfront negotiations, which didn't officially wrap until August, the network worked with a bit more urgency this year. Read more » | | ESPN The Magazine Teamed With Gatorade for This Mysterious, Tech-Savvy 'Body Issue' Cover Shazam reveals code-covered star By Christopher Heine ESPN The Magazine has eight main covers this week for its annual Body Issue. They feature NFL player Vince Wilfork, soccer star Christen Press, MMA fighter Conor McGregor and three-time NBA champion Dwyane Wade, ... Read more » | | | | HGTV and Food Network's New Amazon TV Apps Let You Shop With Your Remote Couch-potato commerce By Christopher Heine Good news, Lazybones. If you have electronics and lawn care products to buy this weekend, you might not need to get off your living room sofa. Read more » | | Twitter Debuts Livestreaming With High Definition Broadcast of Wimbledon Tennis fans won't get any work done today By Christopher Heine Twitter today is providing a glimpse into what kind of TV-like platform it could be for sports fans, one of its most-loyal user bases. The social media network's livestreaming of Wimbledon is Twitter's first ... Read more » | | A Study of TV-Related Tweets Finds Hate More Than Love Drives Viewership Canvs looked at thousands of episodes By Marty Swant Love triumphs over hate except on television. Read more » | | | |
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