Here's your Digiday Daily newsletter. We had an email snafu earlier and sent you a blank one. Sorry about that! |
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Since Pepsi's Kendall Jenner ad debacle, brands have cooled on aligning themselves with hot-button issues and causes. HuffPost changed the way it loads articles in its app, which reduced load times for users and increased article views per visit by 8 percent. Jobs in advertising now encompass a wide range of new titles focused on everything from programmatic to voice tech. With Mother's Day around the corner, we asked the mothers of agency executives to describe what they think their children do. "AI is not going to rupture media agencies." Agency Maxus tested artificial intelligence platforms and discovered their limitations. Mashable has launched a vertical video product and content series for its mobile site after having success with Snapchat Discover. Dotdash CEO Neil Vogel joined Digiday+ members for a Slack town hall and said Facebook Instant Articles and Google AMP "make no economic sense." From Most Innovative Culture to HR Leader of the Year, the Digiday WorkLife Awards has it all when it comes to recognizing your team. Enter by midnight tonight and receive our best entry rate. |
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| Tanya Dua The sheen has worn off cause- and purpose-based marketing, and Pepsi's recent fiasco is to blame, marketers say. |
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| Ross Benes By changing how it loads articles in its app, HuffPost significantly reduced load times, which led to an 8 percent increase in article views per visit. |
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| Sponsored Content Workfront It's time to improve your process and increase productivity. Join us for this webinar as we learn three tips to conquering agency chaos. Sponsored by Workfront. |
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| Tanya Dua With Mother's Day right around the corner, we decided to ask the mothers of agency execs to explain what they they do. |
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| Shareen Pathak Neil Vogel, the CEO of Dotdash (formerly About.com), joined members of Digiday+ on Slack for Town Hall Thursday. If you couldn't join us, here's what you missed. |
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| Sponsored Content GeoEdge Publishers today have a blindspot when it comes to the ad ops process, and it's messing with the way ads run on their platforms. Enter creative quality assurance to fix the problem, but research shows that QA can be messy when done manually. Automated QA may be publishers' best bet. Sponsored by GeoEdge. |
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| Sponsored Content GumGum We sit down with with Semande Agosa,Head of Programmatic and Strategic Partnerships at Bonnier Corporation to discuss some major trends in the media space. From the duopoly to fake news we tackled the trends that had mouths moving at the Digiday Publishing Summit. Sponsored content by GumGum |
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