"We used to whisper about it at parties but not say it out loud": In the wake of the revelations about film producer Harvey Weinstein, agency employees are coming forward with their own experiences of workplace sexual harassment. More than 200 executives from top publishing companies gathered this week at the Digiday Publishing Summit Europe to address the biggest issues on their minds, including GDPR enforcement and social media platforms. Chinese smartphone maker Huawei is hiring a dedicated team of digital marketers to help get significant payback from its ads in Western Europe. Agency execs complain that Facebook is unresponsive and sidesteps them by going directly to advertisers. The Guardian, BuzzFeed, Vice Media and News UK will discuss their data-driven media strategies at Digiday's Hot topic event in London next month. Enter your award-worthy innovations in media and marketing to the Digiday Awards Europe before the deadline at midnight tomorrow. Start your entry now. |
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Shareen Pathak The revelations that Harvey Weinstein had systematically harassed and sexually assaulted women for years have had an effect on multiple industries. |
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Lucia Moses The Times has tripled the number of people working on retention to 25 as part of its goal to reach 10 million subscribers. |
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Sponsored Content LiveRamp Each rose to power by a different route, with Facebook and Google dominating digital media, and Amazon close on their heels. Today, Facebook, Google, and Amazon offer up their own brand of the marketer's holy grail: people-based targeting. So how do the big 3 compare, and how can marketers tap into these powerful capabilities outside of the walled gardens? Sponsored by LiveRamp. |
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Sahil Patel With Genius Kitchen and Spoon University, Food Network owner Scripps Networks Interactive is trying to build digital media brands to reach younger viewers. |
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Aditi Sangal Shelina Janmohamed, vp of Ogilvy Noor, discusses how she changed the narrative about Muslims and broke barriers without a mentor. |
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