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| Creatives from BBH, R/GA and Leo Burnett join forces to democratize ad education By Angela Natividad Advertising school is expensive. Not that advertising is especially fickle, but even if you're looking to fly without a degree, you'll still have to figure out a few basics--compiling a portfolio, say, or understanding which awards are actually worth pursuing in a creative career. Thankfully, we have bots now. Bot Ad School (or BAS for... Read more » |
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| Finding metrics that matter to brands isn't easy By Sami Main |
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| Promoted Content by GumGum | | |
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| CP+B and Wavemaker are the incumbents By Patrick Coffee |
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| 'Radical transparency' between the two parties is essential By Erik Oster |
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| 'Purpose built waist bands' from the Saturday Morning initiative By Patrick Coffee Last year a group of prominent black creative directors--BSSP executive creative director Keith Cartwright; Twitter group creative director Jayanta Jenkins; Amusement Park chief executive officer Jimmy Smith; Geoff Edwards of Creative Artists Agency; and Chobani managing director Kwame Taylor-Hayford-- announced the launch of Saturday Morning, an initiative designed to facilitate conversations about social justice both... Read more » |
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