 Publishing Summit Europe Barcelona, Spain October 15-17, 2018 |
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RETHINKING THE BUSINESS MODEL The publishing world is at a turning point. The future of the industry is being shaped around GDPR, consumer revenue, halting the attrition of (and growing) ad dollars and more. At the Digiday Publishing Summit Europe, taking place in Barcelona, Spain from Oct. 15-17, we’ll hear how senior executives at Hearst, The Guardian, The Economist, Tribuna Digital and more are rethinking the publishing business model and the very DNA of the industry. If you attend, you’ll be among a crowd of leaders from BBC, Condé Nast, CNN and other top publishers that are tackling subscriber churn, deploying reader-first strategies and much more. Attendees will also have the chance to network with hundreds of senior buy-side executives and decision makers. Our signature 8-Minute Meetings, working group sessions and casual networking activities will be perfect opportunities to make strong, meaningful connections with those in attendance. Register by Aug. 20 to receive our early rate and get $200 off passes. |
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Featured Sessions Building a Paywall That is About More Than Simply Charging for Your Content
Christoph Schmitz, Product Manager, Subscriptions at Aller Media
Some publishers use flexible models. Some personalise with AI tools. Some try metered paywalls. Aller Media will discuss how they’re building different subscription products around their various titles; each tailored to specific audiences and their engagement with the title.
Getting Closer to Brands: A Seismic Shift in Brand-Publisher Relationships
Ryan Skeggs, General Manager at GiveMeSport
It’s no secret that the role of agencies is in question right now with publishers increasingly going brand-direct, but what does this look like and how do agencies feature in this new equation? And with GDPR liability at times being pushed onto publishers, how do you navigate this complex landscape?
The Impact of Data Privacy Directives on Ad Revenue
Scott Messer, VP & GM at Leaf Group
For publishers that are reliant on ad revenue, how are they future-proofing their business models with more privacy directives on the horizon? Tackling Subscriber Churn by Understanding Your Customers
Richard Holden, Deputy Head of Product at The Economist
The Economist has recently launched their new app to reduce churn in their subscriber pool. Hear from the mastermind behind the new app on how they developed this product with user feedback and how this has helped to reduce churn. |
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Interested in sponsorships? Thought leadership, lead generation and branding opportunities are still available for the Digiday Publishing Summit Europe. Learn more here. |
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