Whether it's pivoting faster, messaging more accurately or embodying purpose, brands have been put to the test. Now, they're preparing for another challenging year.
From January 27-29, the Digiday Brand Summit LIVE will offer actionable strategies and tactics on everything from what channels brands are using to where they're seeing opportunity. Some of what we'll cover:
- Making Your Business Pandemic-Proof. One brand founder will take us through how they had to flip their business concept on its head in order to make it "pandemic-proof".
- Influencer Marketing and the Age of Accountability. We'll explore how one brand has evolved its own way of working with influencers over the last six months.
- Snapshot on User-Generated Content: We'll discuss how one brand is turning its casual customers into evangelists by fostering community and threading purpose-driven marketing into a new initiative.
- Inside the Customer Feedback Loop. Hear how home furnishing and design brand, FLOYD uses customer surveys to inform product development and the design process to ultimately create best-selling, cult products, and things people actually want.
After three days, you're guaranteed to leave armed with the insights and connections you need to stay ahead. Learn more below and book your spot by December 29 to receive our best rate on passes.
Don't forget: Brand execs can see if they qualify for one of a limited-number of complimentary passes through our VIP program here.
What to expect
Day 1
We've dedicated an entire day to connecting with peers. We'll break out into working groups to talk through your biggest challenges.
Day 2
C-level execs from established brands and DTC upstarts will cover some of the big trends they're seeing and what to look out for in 2021.
Day 3
We'll go deep into the weeds and arm you with strategies, tactics and case studies to tackle your biggest challenges heading into next year.
Featured speakers
Dylan Jacob
founder & CEO, Brumate
Sonika Patel
vp, marketing, Danone
Michelle Horowitz
CMO, Blink Fitness
Aparna Khurjekar
chief customer officer, Verizon
"Great speakers and presentations, which are informative, approachable and engaging"
- Digital Marketing Manager, Petco
Questions?
