Hi all,

The Cynopsis team is uniquely positioned to understand which topics are mission critical in every corner of the media industry, and how they intersect. For our biggest event ever, we’ve curated sessions with industry leaders that tackle the challenge of moving the business forward together.

Below is an overview of the agenda for Cynopsis That Big TV Conference, which takes place September 9-10 in New York City. Visit thatbigtvconference.com to learn more and register.

DAY ONE

• Industry Leaders Set the (BIG) Stage for 2020
• Next Steps for OTT & Linear TV
• Behind the Deal
• Leveraging the Branded Revolution
• Demos are Dead. Long Live the Audience!
• Digital Out-of-Home Content
• Live from the Brands

DAY TWO

• Next Big Breakthroughs for TV
• The Experiential Transformation
• Finding the Next Reality Star
• Measurement for Programmers
• Making the Connection: Which Shows are Resonating Now – And Why
• Measurement Matters
• Turning Fans into Superfans
• Beyond Youtube: The Top Revenue Quandaries in Social Media Video
• Social Media for the New Digital Marketer
• New Methods of Optimizing Content Across Platforms
• 3 Generations on Chairs (Focus Group)

Group rates are available for companies wishing to send more than four people. I hope I'll see you there - to join us, please visit our website.

Thanks,
Lynn Leahey
Editorial Director
Cynopsis