More and more examples of successful AI transformation
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Edition 4 | 2025
Dear John Do,
AI is revolutionising everyday work. Companies such as Beiersdorf, Otto and Jung von Matt in Hamburg are relying on smart innovations to work more efficiently and advance new ideas - from intelligent chatbots and personalized shopping to creative tools. Hamburg News looks at how artificial intelligence is shaping day-to-day work, the opportunities offered and hurdles that have yet to be overcome.
 
We also present highlights from Hamburg’s startup scene, five trends in the media and digital industry and research into smart infrastructure at HAWICC in HafenCity.

Sincerely,
Hamburg News Editors
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More and more examples of successful AI transformation in Hamburg
In-house AI tools revolutionising work - Hamburg News spoke to digital strategists at Otto, Beiersdorf and Jung von Matt
More
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EUR 25 million for HAWICC innovation centre
Hanseatic Wireless Innovation Competence Centre (HAWICC) at HafenCity University now researching potentially life-saving smart infrastructure
More
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Five media trends in 2025
20 nextMedia.Hamburg experts share their predictions for this year
More
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Startup City Highlights
Top monthly reports from Hamburg's startup ecosystem
More
Aerial view of the port of Hamburg
Digi Tank for safe storage goes live in Port of Hamburg
Digital twins to improve safety and environment-friendliness of tank farms - EUR 3 million for project
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Finance City Hamburg sets up new event for women
Women's financial literacy to take centre stage on February 5
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Young people more excited about aviation thanks to "Action Day Flying"
Event on February 21 features talks and workshops
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