This is not the Black Friday message you think it is

We are proud to be funded by our readers rather than a billionaire owner or shareholders. This means we can continue to report with rigour and integrity on the events shaping our world.

Supporting the Guardian doesn’t need to be expensive. More than one million supporters believe this is important, and their generosity allows us to keep our journalism open to all. This Black Friday, we’re asking you to join them.

Not everyone can afford to pay for the news right now. That's why we choose to keep our coverage of Westminster and beyond, open for everyone to read. If this is you, please continue to read for free.

Over the past 13 years, our investigative journalism exposing the shortcomings of Tory rule – austerity, Brexit, partygate - has resulted in resignations, apologies and policy corrections. And with an election just round the corner, we won’t stop now. It’s crucial that we can all make informed decisions about who is best to lead the UK.

Here are three good reasons to choose to support us today.

Choose to power the Guardian’s journalism for years to come, whether with a small sum or a larger one. If you can, make the choice to support us on a monthly basis from just £2. It takes less than a minute to set up, and you can rest assured that you’re making a big impact every single month in support of open, independent journalism. Thank you.