NBC News has been keeping media reporters busy in recent weeks as it scoops up prominent journalists from its competitors as part of a massive hiring spree to gear up for a push into streaming.

PBS’ Washington Correspondent Yamiche Alcindor, Politico’s Marc Caputo, and ABC News’ Tom Llamas are just the tip of the iceberg of dozens of high-profile reporters who have announced in recent weeks they are joining NBC News.

Alcindor, 35, is expected to begin her new role as Washington correspondent at NBC News in March. Prior to working at PBS, she was also a reporter for the New York Times and USA Today. While covering the White House for PBS she became a high-profile challenger of the Trump administration.

NBCU previously committed to hiring more than 200 new employees for their digital and streaming platforms.

“As more consumption shifts to streaming, it’s only natural that we shift more of our attention and resources to serving that audience,” Noah Oppenheim, president of NBC News, told Axios over the summer.

Amid concerns about a looming decline in cable news audiences, the cable and broadcast networks have all announced ambitious plans for streaming platforms. Both MSNBC and CNN lag behind Fox News in the ratings, and Politico’s Jack Shafer, while arguing that cable news has had its day, pointed out last week that MSNBC’s average viewer is 68-years-old.

While NBCU pushes its streaming service, NBC News Now, to try and capture a younger audience with growth potential, CNN too announced over the summer it would hire 450 new employees for its streaming service CNN+.

Yamiche Alcindor reaches the audience that is coveted in this push. Her press briefing questions, not to mention her appearances on commentary shows, routinely go viral on social media. A natural fit for the journalist and a win for NBC News.

Newsmax host Greg Kelly blurted out the baseless claim that Vice President Kamala Harris “might have” an alcohol or drug abuse problem, and insisted that “high-level sources” have told him this.

On Monday night’s edition of Newsmax’s Greg Kelly Reports, Kelly hosted guest Seamus Bruner of the Steve Bannon-founded Government Accountability Institute to discuss one in a raft of recent negative reports on the VP’s office.

Kelly opened by asking Bruner “Does she have a drug or alcohol problem?”, which the guest studiously and deftly sidestepped by responding “Well, she has an authenticity problem that is for sure.”

After Bruner completed his response, Kelly elaborated on his earlier claim.

“Well, I don’t mean to make light, because substance abuse is a real thing,” Kelly said, “And if she does have a problem — and I have heard through high-level sources that she might have a problem — and if she does, I hope she gets help.”

This isn’t the first time that Mr. Kelly — who is not a reporter — has made that out-of-left-field accusation, but the introduction of alleged “high-level sources” is a new wrinkle.

In November, Kelly seized upon a concocted controversy over the veep’s pronunciation of the word “the” to make the same claim, with a more nebulous citation.

“She needs help. She needs help. I’m not kidding,” Kelly told viewers.

“Kamala Harris, the vice president of the United States, somebody close to her has to help her. She obviously has, I think she has a drug or alcohol problem. I think! I think, and I’ve actually been hearing some, some things you tell me, is this normal behavior?” Kelly said.

“There’s something very strange about this person. If she is suffering from addiction, I hope genuinely she gets help,” Kelly said, without any apparent sense of irony.

The concern-trolling clip came off creepy and uncomfortable.