TL;DR: We’re dishing out the key metrics to measure growth, tips on customer support success, the nine best video hosting sites, and more in February’s Content Roundup
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AppSumo Content Roundup

Hey there, Sumo-ling!

We hope your month has been productive so far. And yes, consuming mounds of Valentine's Day chocolates counts as boosting employee morale.

To keep you and your business going strong, we’ve brought you some sweet new content to enjoy.

Videos

Track and yield

Knowing is growing, and you’ll never grow as a company if you don’t know how to improve your processes. In our video, 15 Business Metrics Essential to Your Growth, we review how key indicators like website traffic, leads per month, cash flow, and even employee happiness are instrumental to measuring the success of your business performance and goals over time.

Successful business metrics

Makin' it easy

You feel like you have more time than ever before, but yet still aren't nearly as productive as you'd like to be. (How have I wasted an hour replaying the kitten Zoom filter mishap?) Learn how to defy distractions, maximize your work hours, and enjoy your well-earned downtime with our video, 7 Easy Tips to 10x Your Productivity.

7 Easy Productivity Principles

Good burger

Since launching in December 2020, MrBeast Burger has become the quickest-growing fast-food chain in the world. It currently has 300 locations and over one million app downloads. So, what’s the secret sauce to MrBeast's food success, and how the heck does he make over $720,000 a month in profit? Noah bites into the MrBeast Burger business model, logistics, marketing, and economics to answer these questions and more.

How MrBeast makes $720,000/month dropshipping burgers

Hostess with the mostess

It’s no secret that video has become the leading marketing tool. And as the world has shifted to remote work and learning, video has become even more paramount. (Note: this is not another plug for Paramount’s streaming service.) There are a lot of video hosting sites out there. But which are the crème de la crème for storing, playing back, and editing your videos? We narrow it down with 9 Best Video Hosting Sites.

Nine best video hosting sites

Kick it into gear

In our January roundup, Noah gave us the five fastest-growing industries of 2021 to capitalize on. However, an idea is worth nothing if it’s not actually executed.(I swear I thought of Amazon first, I just never got around to making the website.) But you didn’t think Noah would leave you hanging, did you? He’s back with a new video, outlining the five-step process to identify, test, and start your million-dollar business idea.

How To Start a Million-Dollar Business in 2021
Blog posts

Golden tickets

Last Black Friday was our biggest event to date. And our all-star customer support team solved a staggering 1,800 support tickets in four days. Not all heroes wear capes. AppSumo’s Director of Customer Experience, Candice Murray, discusses how we planned for our biggest event ever and how to set your own goals (and exceed them) in "Customer Support Team Planning."

Customer support team planning: How we handled 1,800 tickets in 4 days

You've got mail

Quick! Name a popular email marketing platform. There's a good chance you said Mailchimp. That’s because Mailchimp has been around since 2001 and still reigns as a popular name in email marketing software. But, by today’s standards, does this well-known brand still make for the best product? In our "Mailchimp Review," we weigh its pros and cons and explore its core features to see how it’s held up over the years.

Mailchimp review

A beautiful mind

You’ve got millions of ideas racing around in your head, but keeping them cohesive requires lots of extra brainpower. (Coffee can only do so much.) That’s why many people get ideas out of their head and onto paper, a whiteboard, or a screen using mind mapping—a technique to visually lay out thoughts without worrying about order or structure. Unlock the benefits of mind mapping and get started using three simple steps.

What is mind mapping (plus how to get started)

Own the road

In a recent case study, we chatted with Saurabh Srivastava, Vice President of Deskera, an award-winning unified platform that lets you manage accounting, payroll, invoicing, email campaigns, and HR. Saurabh talks about the ins and outs of launching with AppSumo and how the valuable feedback from the Sumo-ling community helped the Deskera team expand their business roadmap.

Deskera AppSumo case study

Cut the noise

The quality of your audio can make or break your content. If your sound is grainy, unclear, or hard to understand, listeners will have no choice but to tune in elsewhere. And because there are hundreds of audio editing tools out there, finding the right one can be daunting. So we made "14 Best Audio Editing Software" for you to ensure your brand comes in loud and clear.

14 best audio editing software
Podcast

Startup from the bottom, now we’re here

Recently, Noah sat down with his longtime internet friend, Garry Tan. Garry was an early employee at Palantir, a former partner at Y Combinator, and is currently Managing Partner at Initialized Capital. In "Lessons To Learn From Billion-Dollar Startups," you’ll hear early stories on wildly successful companies, plus get the inside scoop on how Instacart almost didn’t get funded.

 Lessons to learn from billion-dollar startups

That's it for now. We'll be back before you know it with some more grade-A content.

❤️ and 🌮,
The AppSumo Team

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