| Visa Expands Visa Everywhere Initiative In three years, the Visa Everywhere Initiative has gone from a âmini-projectâ to seeing more than 2,200 innovators across five continents and 40 countries vie for the chance to use payments to solve some of the worldâs biggest business problems. Visaâs SVP and global head of innovation and go-to-market, Shiv Singh, told Karen Webster that this yearâs program will include Russia, and will match country-specific challenges with teams committed to taking commerce everywhere. |
| The Emotion Effect: Taking Loyalty Beyond Rewards What does it mean to be a "Dunkinâs guy" or a "JetBlue gal?" It means that a customer has established an emotional connection to a brand. Stephen Goodrich, CEO, ZipLine explains how merchants are using the power of payments to create the emotional tie that binds and loyalty that goes well beyond points and rewards. |
| | Subscription Commerce Tracker™ | | NEW REPORT: The Cure For Subscription Box Fatigue For the 11 million subscription businesses in the U.S., success hinges on more than offering an easy way to pay. Consumers want control and they want the right mix of products and personalization, says Bespoke Post CEO, Rishi Prabhu. In our first ever Subscription Commerce Tracker, he describes how merchants can use that formula to fight subscription fatigue while staying top of mind. Find this along with a deep dive into the state of box-of-the-month services and analysis of why some thrive while others falter. |
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