5 Content Marketing Ideas for September 2021

In September 2021, content marketers can offer courses, suggest gifts, celebrate holidays such as Grandparents’ Day and the Mid-Autumn Festival, or provide how-to help. Content marketing is the act of creating, publishing, and promoting content to attract, engage...

Product Photography, Part 1: Choosing Backdrops

Choosing a backdrop is the first step in product photography. Pairing a product with the right background is crucial when trying to convince shoppers to make a purchase. This post is the first in a series aimed at helping merchants take better product photos.

Greenbelly Thrives with Backpacking Meals

Chris Cage founded Greenbelly, a maker of high-nutrition meal bars for backpackers, after leaving his accounting job and traveling the world. That was in 2014. Fast forward to 2021, and the business is thriving.

🔥 Today's Great Ecommerce Idea

Text Messages Are an Ecommerce Opportunity

"Ecommerce and omnichannel marketers often treat text messaging as pared-down email campaigns. But text alone is a powerful way to drive sales. Brands are discovering that text messages can provide a mobile-native, low-friction way to sell products. Wholesale companies are using text messaging as a low-cost foray into the direct-to-consumer retail market." - Armando Roggio, Senior Contributing Editor.

🗓 CommerceCo Upcoming Live Events

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Aug. 26: Grow Great Brands, Enhance Customers' Lives

How to launch, scale, and exit a successful commerce business.

🎙 'Ecommerce Conversations' Podcast

Entrepreneur Loses $6 Million, Bounces Back

Keyword Sleuthing Propels Niche Publisher

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The Moment She Left and Didn't Buy

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