Hi John,

The future of out-of-home (OOH) is unfolding rapidly, as programmatic ad spending takes off. In 2024, programmatic ad spending in OOH will approach $900 million, doubling from just two years ago, per our forecast. 

To discover more about the key drivers of OOH growth, download a copy of our analyst report, “Out-of-Home Forecast and Trends 2024.” Find out how to leverage programmatic capabilities for your campaigns today.

This EMARKETER analyst report is made possible by T-Mobile Advertising Solutions.

Sincerely,
EMARKETER Editors

P.S. Please forward this email to colleagues who are interested in programmatic and OOH. Thank you!